Donna Simpson


Senior Vice President of Market Research

Prior to joining Segmedica, Donna had worked in the biologics area for over 25 years, spending much of that time in marketing, sales, and market research. In the span of her career, she has managed a large sales force, contributed extensively to sales and marketing efforts for a major division of a biotech supply firm while continuing to advance in the areas of marketing research using her skills to devise strategies for improved ROI’s in every segment she was responsible for. One of the key areas she has spent time on in her former career was marketing strategy, assisting in the emergence of a new market for many products and services to the pharmaceutical and biotech industry. As VP and CEO, Donna oversees the Operations of our key project managers and directors as well as the Operations personnel to ensure that our standards remain the highest in the industry.
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